This tool has solely been researched by the WilsonHCG Innovation team.
Summary
PandoLogic enables employers to Our programmatic job advertising platform, pandoIQ, intelligently automates and optimizes job advertising spend. Companies faced with complex hiring needs now can source quality applicants faster, smarter, and more efficiently through the use of big data, artificial intelligence, and proprietary campaign algorithms that with our unique proprietary technology. The platform features AI-enabled algorithms that use over 48 job attributes and more than 200 billion historical job performance data points to predict the optimal job advertising campaign. pandoIQ provides an end-to-end job advertising solution that delivers a significant increase in job ad performance without any wasteful spending.
Mission
Like Pando, the largest single, living organism on the planet, the US recruiting market is an interconnected network, which requires efficiency, resiliency and resource allocation to flourish over the long term. PandoLogic's team of passionate professionals is on a mission to solve the evolving challenges in this complex ecosystem using intelligent technology solutions.
- Fully Automates the Ad Placement and Management Process: Proprietary algorithms fully-automate and optimize decision making during every stage of the job advertising process from job classification and targeted distribution to budget allocation and dynamic CPC bidding across an employer’s diverse job categories.
Our talent acquisition solutions connect publishers, employers, job board operators and job seekers across a shared talent network using the most advanced programmatic platform available. Since 2007, over 125,000 employers and more than 700 digital publishers have benefited from PandoLogic's programmatic solutions resulting in over 5.4 billion programmatic job campaigns based on more than 199 billion historical job performance data points.
The Employer's Challenge
Vast fragmentation in the online recruitment market has left the job advertising process full of inefficiencies and disparate data silos that prevent employers from getting the most for their online recruitment spend.
Our Solution
pandoIQ is the most cost-effective job advertising platform available that uses predictive algorithms built on A.I. to fully-automate and intelligently manage your recruitment spend and job ad campaign strategies across 1000's of sites in real-time.
White-Label Job Sites
The most advanced white-label job board technology helping digital publishers generate new revenue from online recruitment.
Real-Time Job Matching
Connecting employers with the right job seekers in the most efficient manner possible.
Programmatic Job Distribution
Data-driven algorithms automate the job advertising process, targeting the right job seekers across thousands of job sites, social networks, local media sites and more.
Predictive Analytics and AI
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- Manages Your Spend Strategy Efficiently Across All Jobs and Sites:Predictive benchmarks are leveraged to dynamically allocate budget across all job types and spending caps are applied on specific jobs to eliminate waste and ensure budget constraints are met.
- Optimizes Performance in Real-Time:Key job variables are automatically analyzed using a job taxonomy and Natural Language Processing (NLP) to derive a predictive-performance benchmark used to create the ideal campaign and strategy to target the right job seekers, on the right sites, at the right price.
- Delivers Predictive-Insights and Transparency in Spend: An online analytics dashboard enables employers to make proactive decisions to improve recruitment processes with real-time access to predictive and actual performance data across all jobs.
Additional Resources
View file name PandoIQ Universal Tracking Guide[1].pdf height 250 View file name PIQ Feed Setup Guide.pdf height 250 View file name PIQ Intro 11_30_2018.pdf height 250 View file name Avis Case Study for Hunt Scanlon-FINAL v10-_19_2018.ppsx height 250 View file name PIQ Job Expansion Campaign Performance Case Study.pdf height 250
Technology Demo Notes
Call Notes 1.11.2019
Automated Job Expansion
Job Title & Location
Sourcing Decision Making with AI
Automate process: Which Jobs? Where? Cost? Duration? Resources? Quality?
No need to write rules - system determines qualified decisions
Job classification use case: Comcast, through Manpower
1 Job Title & 1 Location provided
System added 3 locations & 6 new job titles
Does not change title on posting, just opens on the backend
Job classification system based on 10 years of data
Think of this as an automated/ai-driven way a recruiter thinks through (or utilizes CB S&D) similar job titles and relevant locations to source outside of what is on the JD - except this automatically does this for postings.
Result: Increase in applicants; Claims client pulled back on spend the following month due to large volume of qualified applicants
Additional Benefit: Posting flexibility in source - no contracts with indiv vendors on posting spend
Qualities of a potential use case:
Large media spend on postings
Large volume of job board usage = Consolidation in management of these sources, with better targeting
Small volume of job board usage = Expansion of sources your spend is utilized on
Call Notes 2.15.2019
Success in operationalizing this tool?
1-2 people managing the instance of the tool
Incorporated into a pre-existing role in the company - not a full-time job
Most products require a lot of manual manipulation (rules-based, trial & error)
They align a CSM that produce reports bi-weekly & Monitor performance
Process:
Begin by requesting a PPR (Predictive Performance Report)
Information required for a PPR: Job URL (or career site or career site w/ designated filters)
Allow about 3 days to pull the report
Pandologic recommends budget
Opportunity to push back or advise on budget guidelines
There is no cost for this report, so this is the time to decide if there is value in utilization
*Need to take a closer look at what is necessary for integration with Indeed
Implementation
ATS Integration should be put in place
Without an ATS integration it is difficult for the tool to monitor the effectiveness in results / applicants
Concerns:
In the past, we have found it effective to have the recruiting team monitor effectiveness - what are we not considering when we have 1 party for the org. responsible to manage.
Would we maintain 1 or separate instances for every client knowing their ATS would need to be integrated?
With an integration in place, how do we field which roles are added to Pandologic?
NAM only focus
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