This tool has solely been researched by the WilsonHCG Innovation team.
Summary
Candidates are Consumers.
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Technology Demo Notes
2.13.2018 APR 2020 Call Notes
- Andy & PE team saw the technology: https://www.clinchtalent.com/
- Combinines marketing concepts to recruitment
- Technology sits ontop of the ATS
- Candidates click to apply to jobs and are taken to a landing page that shows the job but also displays engaging content, similar jobs (done through machine learning technology), blogs of the company
- 80% of traffic to a company website is done through a job posting
- Replaces the career site
- Candidate can sign in with their LIR, mark jobs as favorites, set up job alerts,
- GDPR compliant
- Company can own page settings, views
- Can set permissions to who can change the landing page and who cannot
- Mobile optimized
- Can load blog posts or load manually (like HubSpot)
- The technology will suggest content to candidates based on the type of role they are looking at
- If you wanted to delete content (ex. employee that wrote it left the company, you can do so and candidates will stop getting the recommendation)
- Call to Actions function:
- Creating campaigns:
- Can create pages with branded documentation
- Essentially creating a microsite
- Can customize what kind of content (job lists, job search, links to 3rd party content, calls to action, videos, etc.)
- Setting the workflow
- Can set it based on what criteria the candidate has searched
- Sending mass emails with customized content - send in bulk via the system
- Reporting available on the email success
- Integration with ATS:
- Through the jobs
- Analytics:
- Can look at the jobs by stages
- Breakdown of blogs, what type of content would turn into applicants
- Traffic Sources: can see what sites are bringing candidates to the website
- Outline of Google searches
Strengths
Interesting technology, brings in several different type of tools
Opportunities
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Product Demo
- “Hubspot for recruitment”
- Communication & Hiring Platform, for business that are furloughing.
- Career Website
- Can spin up a career website
- Or components
- Gallery
- Blog
- Web Campaigns
- Calls to Action
- Downloads
- Sign up
- Register as a furloughed worker
- Some clients use 1 phone number, globally
- Possibility of 1:1 with an RC.
- Chatbot?
- Not a competitor to olivia or mya
- Focused on being an easy lead capture
- Not for screening process
- Capability to do this, but intended for basic lead capture
- Experience in integrating with most of the large ATS’
- How are you identifying Gender, under demographics reporting on the backend?
- Using a name/gender API
- Ability to synchronize with an ATS or manual list
- Build into smart list to segment on the communication type
- Email or SMS communication
- Can send sequences
- Can track the result of those activities
- Currently do not support segmentation or user visibility
- Recruiters can see all candidates
- May consider this in the future
- Google API provides translation to content.
- 4 weeks
- Subdomain
- ATS integration information
- Branding guidelines
- About 25 hours to build the site
- API’s & Collection of information from IT tend to take the most time
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