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Technology Demo Notes


Call Notes 3.8.2019 

  • Product designed similar to Adwords

  • Location: Region or ZIP Code

  • Segment jobs by business area

  • Client will have own plan / strategy

  • Only want 20 applications

    • Want to track all applications organically

  • Create a job group

    • Rules based

      • We enter on our end all of the rules

    • How often does the system adjust?

      • System will optimize based on information you enter

      • Senior Customer Service roles

        • If after 7 days there are less than 10 applies, I want the system to turn on more publishers

        • All manual entry

      • Suggestions are based on job title and location

    • Manually select demographics, behaviors, desktop/mobile

    • Social Channels: Facebook only

      • Coming next is Instagram; Twitter is in consideration

  • Global platform

    • 80% NAM

    • 20% Other

  • Projected vs Actual: Not available

  • Managed service team

    • Buying and management

    • Self Serve: Some customers want access to the platform and manage publishers, campaigns, optimization

    • Shared document:

      • Jobs, Budgets, Publishers list

      • Their team manage buying for them

    • First 3 mo training period

    • Dedicated media buyer would be needed on our end

      • Dedicated sourcer

    • Where do you typically see more success?

      • Managed Services

        • Teams are in the tool each day

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