Yello

Yello is a comprehensive recruitment solutions vendor with products that cover hiring needs ranging from early careers, experience professionals, and diversity-focused pipelining. In 2021, Yello also acquired WayUp, folding their diversity-focused, early careers platform into their broader offerings.

• NAM (US and Canada) and some of the UK (for now)

• English interface, but you can add event content in any language

• None required, but optimal with CRM/ATS integration

• 2-3 weeks depending on complexity of solution and integrations

Identify qualified early career talent to track and achieve diversity-related metrics along the CN pipeline.

Reach out at scale using automated concierge sourcing Bots to maximize recruiter impact.

• WayUp talent marketplace brings engaged early careers professionals to your branded company page

• Build brand recognition, promote jobs, and target specific skill profiles using advanced search filters and matching technology

Campus hiring events (virtual and in-person) designed to be a one-stop-shop for all event management needs

• Registration process is customizable to track the information you need to capture

  • Minimum of first name, last name, and email

  • Can add or minimize the number of fields as needed

  • Information isn't auto-populated as talent registers, but once the event begins the attendance information collected is populated from the registration form

• Yello tracks registration, attendance metrics automatically

• 3,000 attendees for webinars

  • Additional can join but don't have the chat capabilities available to them

  • Best kept as an invite-only event (rather than open to public registration), but can do both, as needed

    • Registration process contains language saying that not every person who registers will be included in the event (they're signing up to be confirmed later)

• Up to 55 individuals for interactive, individual experience-based event sessions

• Event setup process (owned primarily by client/end-user)

  • Designed to be easy to set up yourself (user-friendly, self-service)

  • Dedicated customer success managers for help, as well

  • Can copy past events as templates for future ones

• Mobile Application for streamlining the event itself (Booth managers)

  • Your representatives can use the phone app (online or offline modes) to help manage, track, and keep tabs on CNs and the discussions they're having throughout the day

  • Replaces the resume for Attendees, as well, so they don't have to carry on with them

  • Notes

    • Track CN engagements with notes on registrant profiles

    • Customizable fields (add/remove questions/data points/evaluation metrics, etc.)

• Export attendee lists and send branded/templated follow-up content after the event

  • Separate mesaging for CNs who were/weren't identified as a fit for the role

  • Survey capability in-platform

• Fully Virtual Events

  • Very similar in terms of processes and tools available to RCs

  • More video-based than chat-based

    • CNs book a timeslot to chat with the RC, rather than initiating message exchanges

• Metrics and event analysis

  • Attendees, CN quality (who was marked to move forward, etc.)

  • Full dashboard for data review

    • Integrated with ATS for improved funnel reporting

  • Export via .CSV or other file types

Provides basic CRM functionality to companies or teams without an existing system (moderate functionality)

• Engage with CNs and tracking response rates, activity, and diversity metrics along the pipleline

• Reporting and trend analysis

Handles a variety of scheduling processes (screens, HM interviews, panels, etc.)

• CN can use a portal that shows availability to select from

  • Integrated with Google or Outlook calendars

  • Or manually set up with preferred availability

• Panel/multi-interviewer scheduling

  • One-time setup where we sync everyone's calendars within the organization at once (makes panel interviewing much easier)

• Interviews/screens are set up by default to Yello's video platform

Zoom/MS Teams Integration for Scheduling Tools

• Sets up interviews/screens with meeting links for each platform type (default to Yello’s proprietary platform for now)

Early 2022

10/25/2021

Mitchell Munsell, Dan Bartfield, Morgan Repovz

Tom S

• Major challenges for Early Careers Hiring (from Yello's perspective)

  • Diversity is the number one reason (diverse demographics but the right talent profiles, too)

  • Huge sourcing challenges

  • More job openings than qualified candidates

    • Largely to do with where companies look and the complexity/rigidity of the talent profiles they're looking for

  • Complicated experience

    • Multiple sourcing choices

    • Connecting different technologies (bridgeing gaps)

    • Disconnected workflows

• End-to-End platform from virtual events to CRM, interview scheduling, diversity, etc.

  • Best career centres at a university get only 30% of the student population (at best)

  • WayUp helps us to build out our sourcing capabilities to augment our other offerings

    • Working to integrate WayUp's database with Yello's to create a single channeling for sourcing

• Campus Hiring Events (both Virtual and In-Person)

  • Goal is to be the one-stop-shop for everything needed in the virtual event process

  • Registration process is customizable to track the information you need to capture

    • Minimum of first name, last name, and email

    • Can add or minimize the number of fields as needed

    • Information isn't auto-populated as talent registers, but once the event begins the attendance information collected is populated from the registration form

  • Yello tracks registration, attendance metrics automatically

  • 3,000 attendees for webinars

    • Additional can join but don't have the chat capabilities available to them

    • Best kept as an invite-only event (rather than open to public registration), but can do both, as needed

      • Registration process contains language saying that not every person who registers will be included in the event (they're signing up to be confirmed later)

  • Up to 55 individuals for interactive, individual experience-based event sessions

  • Event setup process (owned primarily by client/end-user)

    • Designed to be easy to set up yourself (user-friendly, self-service)

    • Dedicated customer success managers for help, as well

    • Can copy past events as templates for future ones

  • Mobile Application for streamlining the event itself (Booth managers)

    • Your representatives can use the phone app (online or offline modes) to help manage, track, and keep tabs on CNs and the discussions they're having throughout the day

    • Replaces the resume for Attendees, as well, so they don't have to carry on with them

    • Notes

      • Track CN engagements with notes on registrant profiles

      • Customizable fields (add/remove questions/data points/evaluation metrics, etc.)

  • Export attendee lists and send branded/templated follow-up content after the event

    • Separate mesaging for CNs who were/weren't identified as a fit for the role

    • Survey capability in-platform

  • Fully Virtual Events

    • Very similar in terms of processes and tools available to RCs

    • More video-based than chat-based

      • CNs book a timeslot to chat with the RC, rather than initiating message exchanges

  • Metrics and event analysis

    • Attendees, CN quality (who was marked to move forward, etc.)

    • Full dashboard for data review

      • Integrated with ATS for improved funnel reporting

    • Export via .CSV or other file types

• Scheduling Tools

  • Cover a flexibile interview scheduling process (phone screens, HM interview, CN self-scheduling, etc.)

  • CN can use a portal that shows availability to select from

    • Integrated with Google or Outlook calendars

    • Or manually set up with preferred availability

  • Panel/multi-interviewer scheduling

    • One-time setup where we sync everyone's calendars within the organization at once (makes panel interviewing much easier)

  • Interviews/screens are set up by default to Yello's video platform

    • Working on integrations with Zoom and Teams for 2022 release (aiming for earlier in the year)

    • Can turn off default Yello video links and manually insert Teams/Zoom links, etc.