Nomis
This tool has solely been researched by the WilsonHCG Innovation team.
Summary
Who We Are
At Nomis, we are a team of banking, software and data science geeks based in Silicon Valley who believe that you can create more resilient, fair and profitable banks through science and software, and we’ve been doing so for almost 15 years.
How We Do It
We take vast amounts of anonymous transaction data as well as market & competitor information and use our algorithms to find clear signal of differing utility amongst groups of consumers to establish what prices and offers they will accept. We then overlay regulatory, fairness, and operating constraints to ensure compliance and feasibility of any changes. We then plot the optimal profit and volume combinations to make driving your strategy simple.
Why We Do What We Do
We believe in a world where banks don’t sell products and services but deliver valuable solutions to financial problems at the right time, right place, and personalized to the individual customer.
We believe in a world where the interactions between customers and their banks are driven by a deep understanding of each customer’s preferences, needs, and lifetime value. Customers should be free to have those interactions across all access points (mobile, web, in-person) in a channel-agnostic world, with the consistent and elegant user experience that we are used to as use technology in our personal lives.
What We Deliver
Our banking consumer intelligence is delivered through enterprise-class SaaS software that runs simulations & optimizations, produces rates, and determines offers. Our platform then distributes these offers to the front lines of banks and helps your bankers better position and negotiate leveraging real-time analytics. On an ongoing basis, Nomis monitors how these offers are performing to improve close rates, satisfy more consumers, and drive more volume or profit for both deposit and lending products.
Proven Results
To date, Nomis has driven more than $1 Billion in cumulative profits through more than 80 implementations. We now return more than $300 Million dollars to banks every year and have firmly established price and offer optimization as a top growth and profit driver for banks delivering a median 15x ROI.